Netflix wanted eye-catching OOH ads for its new show, Santa Clarita Diet. These interactive "thrillboards" start off unassuming, but surprise passersby when Drew starts cannibalizing neighboring billboards.
Interactive Billboards
Times Square / L.A. Live / Toronto Yonge-Dundas Square
AWARDS
2017 One Show: Finalist- Print & Outdoor, Ambient Media
2017 Webby: People's Voice- Live Experiences (Branded)